09/04/2016 by Casey Collins
Home business: Starter Guide
Are you thinking about going into business for yourself? Want to find out how to start an online business from scratch? There are many types of home businesses to choose from, and the world out there is pretty cut-throat. It is important that you know what you are facing and what you need before you begin the endeavor of running your own business from home.
Before we get into the meat and potatoes of this article I just wanted to highlight some resources related to starting a business that I’ve personally found really useful:
A fantastic list of online business ideas that covers all things from affiliate marketing to freelancing and consulting.
Let’s start of with the basics.
Transitioning from the office environment to the comfort of your home can be a very tricky move. Home is full of temptations and distractions, some people find it really difficult to concentrate at home because they’re surrounded by creature comforts.
Here are some tips for helping you get the best start at home:
Create a designated office space. Don’t even think about working on the sofa!
Ideally you should set yourself up in a completely separate room where you can design your own office space. You can design the space to your preference but the bare essentials are that you should have a desk with enough room for your laptop and any other IT equipment, as well as any paperwork you may have.
Another important thing to bear in mind is that you’re seating arrangements must be best suited to your preferences. You’ll be spending a lot of time on that computer chair so you better make sure it’s comfortable!
Accounting and bookkeeping:
When you start your home business, you’re going to have a fair bit of paperwork. You will no longer have a special department that looks after all your documentation for you. It’s best to use a piece of software to manage and store all your business related documents.
There are many internet-based programs that offer invoicing, time tracking and client information storage that can be accessed immediately. Storing all your information in one place will save you time, help keep your work area tidy and save the planet at the same time. It’s a win win!
Marketing and advertising:
When first starting out with your home business, you’re going to need a way to attract clients for the services the you offer. So you may want to look at investing in digital marketing for ways to promote your services. Strictly speaking, you don’t even need to have a website. There are thousands of ways you can promote you business on the internet.
Do some research into your niche and find out what other people are doing before picking the strategy you want to go for. Once you pick one marketing strategy, take Facebook ads for example, stick with it until you’re generating quality leads and getting great results before moving onto other strategies. The worst thing you can do is skip between all these different marketing strategies without mastering any of them.